Euro: Impact & Reality
Business Risks and Practical Responses to the Challenge of
the Euro
By Chris Charlton
Feb. 1999
ISBN: 0-273-63877-7 
272 p.
$29.95 Cloth
Just how big an impact will the euro have on your business? There is no precedent for a project of this scale. This book is an executive's guide to the isues, problems and risks faced when tackling the challenge of the euro's introduction.