Business of Tourism, 9th edition
By J. Christopher Holloway & Claire Humphreys
September 2012
Pearson Education
Distributed by Trans-Atlantic Publications Inc.
ISBN: 9780273755142
778 Pages, Illustrated
$99.50 Paper Original
The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences including factors such as technological and economic change The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help you to not only understand these new changes but look at them with a critical eye and predict future trends.
This book is the ideal foundation text for students of Tourism Management or Travel and Tourism. The historical context is combined with background theory and research plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the tourist to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.
Contents:
PART I: DEFINING AND ANALYSING TOURISM AND ITS IMPACTS
1. An introduction to tourism
2. The development and growth of tourism to the mid 20th century
3. The era of popular tourism: 1950 to the twenty-first century
4. The demand for tourism
5. The economic impact of tourism
6. The socio-cultural impact of tourism
7. The environmental impact of tourism
PART II: THE TRAVEL AND TOURISM PRODUCT
8. The structure and organisation of the travel and tourism industry
9. Tourist destinations
10. Visitor attractions
11. Business tourism
12. The hospitality sector: accommodation and catering services
13. Tourist transport by air
14. Tourist transport by water
15. Tourist transport on land
PART III: INTERMEDIARIES IN THE PROVISION OF TRAVEL AND TOURISM
16. The management of visitors
17. The structure and role of the public sector in tourism
18. Tour operating
19. Selling and distributing travel and tourism
20. Ancillary tourism services
PART IV: CASE STUDIES