Business of Tourism, 6th Edition

By J. Christopher Holloway
January 2002
Financial Times / Pearson Education
ISBN: 0-273-65563-9
404 pages, illustrated
$77.50 paper original

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This text provides a basic understanding of the nature, structure, and organization of the tourist industry. It examines the role of tourism in the economic development of a country, and the interplay between the public and private sectors. Tourism operations within each sector-attractions, carriers, tour operating, retailing, accommodation and tourist offices-are described in detail. The new edition takes account of the growing significance of sustainable tourism, latest developments in information technology and the rapid changes in distribution resulting from these developments. The Business of Tourism is designed as an introductory text for all those studying tourism.

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